For my strategic marketing course this semester, my team has to lead a discussion about nontraditional forms of advertising and promotion. This would be such a piece of cake, if there weren’t a catch. You see, another group has to lead a discussion about marketing on the web. Our nontraditional marketing mediums must be offline. [...]

While I am eternally grateful for the professional experiences I’ve had since I was laid off, I don’t see wedding planning or getting paid in shoes as viable long-term careers. While I am not exactly in a position to take on that full-time 8am-5pm job, I secretly dream that one of these awesome companies would [...]

This review may not appeal to everyone. I’m just going to put it out there that it’s not quite as interesting or entertaining as Skinny Bitch or my lightning round post. But I read The New Rules of Marketing and PR by David Meerman Scott and there are a few (actually more than a few) [...]

I can’t believe that next week I am heading back to a work where sleep is a luxury (though I am in a mild version of that world right now!) and a clean apartment will soon be a thing of the past. Oh to keep up with 2 side jobs and three blogs be a [...]